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(this post was reblogged from brooksjordan)
Writing in Wired, Daniel Roth explains that Demand Media uses a three-part algorithm that uses search terms, ad market key words, and content from other media that is already available to decide on a variety of topics that people will be searching for and then quickly gins up the “stories” that will end up on the top of the rankings.
Made to Order News: Demand Media’s Content Factory - Media Decoder Blog - NYTimes.com (via brooksjordan) My former parent company’s gambit is finally getting serious consideration. The scrutiny is good because it has been long anticipated.